Transparent. Fair. SEBI‑Compliant.
Our pricing is designed to be simple, transparent, non‑conflicting, and fully aligned with SEBI (Investment Advisers) Regulations, 2013.
Advisory Fee Structure
p.a. (Max Limit)
AuA refers to assets for which advisory recommendations are provided. The Adviser does not have discretionary control or custody over client assets.
Billing Basis
Calculated on the average AuA
Fees adjusted periodically against services rendered
Charged in advance and adjusted pro‑rata
Minimum Fee / Entry Ticket
To ensure meaningful engagement, a minimum advisory fee of 2500 and investment ticket size of 1 Lakh applies.
What Is Included
Risk profiling and suitability assessment
Goal‑based financial planning
Rule‑based portfolio construction
Factor‑based and research‑driven recommendations
Periodic portfolio review and rebalancing
Behavioural guidance for long‑term adherence
Ongoing advisory support
What Is Not Included
Execution or transaction costs
Brokerage, STT, taxes, stamp duty
Fund expenses, Platform or demat charges
Any third‑party product or service fees
*Such costs are charged directly by the respective service providers.
No Conflict of Interest
Our compensation is independent of portfolio performance and product sales. This ensures our advice remains unbiased and aligned solely with your best interests.
Zero Commissions
We do not receive commissions, referral fees, or incentives from AMCs, PMS, AIFs, brokers, or distributors.
No Performance Links
We do not offer performance-linked, profit-sharing, or success-based fees. We focus on process, not just outcome.
Client-First Model
We do not charge commissions and do not earn from product manufacturers. We work only for you.
- • All fees are explicitly disclosed before user onboarding.
- • Fees are strictly documented in the Client Agreement / Advisory Agreement.
- • Any future change in fee structure requires explicit client consent; nothing is changed unilaterally.
We believe in flexibility and fairness.
• Clients may cancel advisory services at any time.
• Refunds, if applicable, are processed on a pro‑rata basis for the unutilized advisory period.
• Detailed terms are available in our detailed Refund & Cancellation Policy document provided during onboarding.